Friday, November 12, 2010

The Who, Jeff Beck to play “A Concert For Killing Cancer”

The Who, Jeff Beck, Richard Ashcroft, Debbie Harry and more will team up for a benefit concert in January to raise public awareness and funds for a revolutionary cancer treatment.

The Killing Cancer charity, set up six years ago to fund the development of a new style of non-invasive cancer treatments, has teamed up with Harvey Goldsmith and Bill Curbishley to present the concert at the Hammersmith Apollo on January 13, 2011.

Says Bill Curbishley, manager of The Who and Robert Plant: “Robert and I had lived through the final months and days of close friends battling with cancer, but also fighting to overcome the effects of their treatments. Only later we discovered that PDT could perhaps have saved their lives – and certainly given them some dignity in their final weeks.”

Charity director, David Longman, has engaged the interest of a wide cross-section of celebrities and high profile business leaders to back his campaign to secure support for Photodynamic Therapy (PDT).

PDT works by light combining with a drug that switches off the oxygen reaching the target cells - and is a fraction of the cost of current cancer treatments.

Learn more at the Killing Cancer website here.

As for the concert event, more artists are expected to be announced in the coming weeks.

Pre-Sale tickets will be available exclusively from HMV, 150 Oxford Street, London on Tuesday 16th November, and from from 9am on Friday 19th November.