Wednesday, February 9, 2011

Aerosmith sales up 250% since American Idol started Season 10

We’ve done a few stories on this already, and the trend is continuing: Steven Tyler's presence and visibility on American Idol is boosting Aerosmith's music sales.

Billboard reports that sales of his Aerosmith’s Greatest Hits collections have shot up more than 250%, according to Nielsen SoundScan, since Idol's Season 10 premiered on January 19.

Aerosmith's 1994 compilation "Big Ones," saw increased sales of 260% after the show's premiere. Likewise, 2004's "Devil's Got a New Disguise: The Very Best of Aerosmith," saw a spike of 146% after week 2 of Idol. Two more "Greatest Hits" collections registered surges of 137% and 147%.

Some perspective: Prior to the Fox show's launch, Aerosmith catalog sales were on the decline, selling under 1,000 copies a week; that number has swelled to well over 2,000 per release.

In the singles arena, Aerosmith is also seeing a dramatic uptick. For the week ending Januaryt 30, the band sold 34,000 downloads of "I Don't Want To Miss A Thing," an increase of +363%. "Dream On," their breakout hit from 1973, saw 26,000 downloads, good for a 318% spike over the week before.

As for Idol, Aerosmith guitarist Brad Whitford says Tyler's new gig can only be a good thing. "It's going to expand our audience, for sure," Whitford recently told the Boston Herald. "People who would never think about seeing Aerosmith might change their minds after seeing him on TV."

Aerosmith – Dream On
Woodstock ’94 - Saugerties, NY – August 13, 1994

See also:

Meat Loaf doesn’t want to see Steven Tyler on American Idol
Aerosmith bassist reports on new album progress
Joe Perry says he is not leaving Aerosmith
Steven Tyler: more details released about his autobiography
VIDEO: Aerosmith’s Steven Tyler answers fan questions
VIDEO: Aerosmith in the studio
American Idol continues to increase Aerosmith sales