Thursday, June 19, 2014

The Black Keys honored with tribute burger

The Black Keys are being honored with “The Akron Burger” by California-based chain Umami Burger.

Inspired by the band’s hometown of Akron, Ohio, the burger features Umami Burger’s signature beef patty topped with Velveeta fondue, ‘secret sauce,’ yellow mustard, chopped onions and dill pickles, on Umami Burger’s signature bun.

The Akron Burger will be available for $13 starting July 1 at Umami Burger locations across the States, while supplies last.

$1 from each burger will be donated to The Black Keys Alfred McMoore Memorial Endowment Fund at Akron Community Foundation. The Black Keys Alfred McMoore Memorial Endowment Fund was established in June 2010 as a permanent source of financial support for Community Support Services. Community Support Services acts as a safety net for Akron-area clients with severe and persistent mental illnesses, helping them get the psychiatric, medical and personal care they need.

“The Black Keys are on top of the music world now,” said Trevor Sacco, Vice President of Operations for Umami Restaurant Group. “We’re honored to add a bit of their ‘flavor’ to the Umami Burger roster.”

The Akron Burger is the latest in a series of burgers made in collaboration with and designed to celebrate artists. Umami Burger partnered previously with recording artist and Umami Burger fan Mayer Hawthorne to create the acclaimed Hawthorne Burger as well as Slash to create the Slash Burger, which raised more than $14,000 for The Los Angeles Youth Network, and Chef Michael Voltaggio whose Monte Cristo raised more than $15,000 for the Los Angeles Mission and Chef José Andrés who collaborated with the Umami Culinary Team to create the José Andrés Burger and limited menu of tapas and pintxos available through June 30 benefitting World Central Kitchen.

The Black Keys kick off a European tour in support of their new album, “Turn Blue”, at the Southside Festival in Neuhausen, Germany on June 20.

Last month, the band landed their first US No. 1 album as “Turn Blue” debuted atop the Billboard 200 chart with 164,000 copies sold in its first week, narrowly beating out the new release by Michael Jackson, “Xscape.”

See also:

The Black Keys land first US No. 1 album with Turn Blue
The Black Keys perform on The Colbert Report
The Black Keys perform on The Late Show with David Letterman
The Black Keys perform Live On Letterman webcast
Search The Black Keys at hennemusic