Friday, September 19, 2014

VIDEO: Conan unveils Apple’s new U2 removal service

TBS late-night host Conan O’Brien has unveiled Apple’s new U2 removal service following customer complaints about receiving the band’s latest album, “Songs Of Innocence”, for free via iTunes.

While Apple issued a tool to help users remove the free record from their systems, the new eRase U2 service goes a step further ... as you’ll see in the video below.

Apple recently released “Songs Of Innocence” free to more than a half a billion iTunes customers as part of their launch of the iPhone 6, but Apple and U2 have both faced a backlash from users who weren’t pleased with the publicity stunt.

Anyone who had the “Automatic Downloads” feature turned on in their iTunes software, iPhone or iPad got it pushed to their device whether they wanted it or not, sparking complaints when people discovered it was not as easily removed.

“If you would like U2’s Songs of Innocence removed from your iTunes music library and iTunes purchases, you can choose
to have it removed,” explains the web page. “Once the album has been removed from your account, it will no longer be available for you to redownload as a previous purchase.”

To access the free U2 album removal tool, click here.

“Songs Of Innocence” was recorded in Dublin, London, New York and Los Angeles and is produced by Danger Mouse, along with Paul Epworth, Ryan Tedder, Declan Gaffney and Flood.

On October 13th, the physical release of “Songs of Innocence” comes with a 24-page booklet. A deluxe, gatefold double album, contains an acoustic session of songs from the album and four additional tracks. The album will also be available as a gatefold, double white-vinyl LP with an exclusive remix of "The Crystal Ballroom."

See also:

Apple releases free U2 album removal tool
Bono explains free release of new U2 album Songs Of Innocence
U2 release new album Songs Of Innocence today for free
U2 new album update
Search U2 at hennemusic